Bringing Marketing to life

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BRINGING MARKETING TO LIFE

As life science professionals, we continuously handle hard science and research. We also have to learn how to market our products and interact with customers.

However, coming from the sciences, many of us struggle with the business of biopharma and medical device commercialization.

Marketing is completely different from science. 

As a member, you can use the FREE resources that are available to you to learn how to brand your company, increase your online presence, drive traffic, and increase awareness and interest in your company. 

Exclusive Online Resources

Digital 360’s professional marketing community offers courses, seminars and webinars to keep our members up to date on the latest industry innovations, research and trends. 

Take Charge of Your Career

Take advantage of career resources. Our members have access to our exclusive online job listings. This is a great way to find targeted job postings for your area of interest.

Enhance Your Network

We all know that networking is key to making connections. You have opportunities to connect on a local and sometimes even global level. Creating professional relationships is important.     

Collaborate, Network & Socialize

In the field of life sciences, the favorite channels are LinkedIn and Twitter, and getting deep knowledge of how these social media channels work, can boost your interaction with customers, and bring your business to another level.

For a detailed guide, where you'll learn the best practices for using LinkedIn and Twitter, download the Social Media Guide for Life Science Marketers.
Noor
Social Media Specialist - Digital 360
Marketers Are creative and strategic


Working in science does not mean you can't be creative

Marketers are the brains behind getting the word out about their organization’s products or services. 

Marketers monitor market trends, create advertising campaigns, develop pricing strategies and targeting strategies based on demographic data and work with the company to develop more awareness of what they offer.

After reading this, you might be thinking that the better question is, “What don’t marketers do?” 

Going from all of these roles, methods and marketing job descriptions—it’s a safe bet to say marketers have a huge variety of options for applying their creativity and strategic-thinking abilities.

The Business of Science

Is your passion at the intersection of science and business – turning great science into products that make a difference in people’s lives.

Bridging science with business

Science that is not directed toward a market need will not see commercial success; and a marketing strategy unsupported by scientific reality will fail.

Members Get Access To FREE Marketing Resources

Free Courses, Events, Seminars and Webinars

Your positive action
combined with positive thinking
results in success.

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